Sign In 登录
About us
Organiser 槟城会议及展览局 (PCEB)
The Penang Convention & Exhibition Bureau (PCEB) is a state agency in Penang, Malaysia, whose mission is to promote the MICE (Meetings, Incentives, Conventions, and Exhibitions) business. Penang provides an uniquely varied tropical experience with its rich UNESCO history, flourishing multicultural community, famous state-of-the-art facilities for hybrid and digital events, and dynamic natural wellness attractions.
PCEB serves and excels as Penang's focal point for the coordination of all Business Events activities, providing expert assistance to organisations and Business Events planners at every stage of the planning process for hybrid and digital events at World-Class Hotels, Award-Winning Convention Centers, and Prestigious Unique Venues.
PCEB also excels in tailoring incentive assistance programmes to the specific needs of particular groups. For example, our Enhanced Privilege Penang 2021-2023 reward programme is a carefully curated support system that will provide you a great "Unfiltered Experiences" Business Events and MICE stay in Penang.
www.pceb.my槟城会议及展览局（槟城会展局）是槟州政府机构，负责开发槟城的商业活动、会议、奖励与会展（MICE）行业。槟城国际会议及展览局的目标是将槟城定位为该区域的商业活动的首选地点。凭借其丰富的联合国教科文组织古迹、繁荣的多元文化社会、先进的设施和充满活力的自然景观，槟城为您提供真正的热带体验。
配合其培育槟城商业活动增长的使命，槟城会展局是协调槟城所有商务活动的平台，为商业活动策划者在计划的过程里提供专业的协助。槟城国际会展局的专业团队与专业服务提供商、世界级酒店、会议中心和独特场所携手合作，确保每个活动能够顺利进行和成功举办。槟城会展局的目标是加强我们的商业活动客户的经验，同时扩大当地商业活动、会议、奖励与 会展行业的经济影响。
www.pceb.myThe PCEB, as the state MICE agency, offers a full variety of specialised support services for business and leisure events staged in Penang. Our complementary services for organisations, businesses, and MICE planners include the following:
PCEB作为国家会展机构，为在槟城举办的商业活动提供全方位的专业支持与服务。提供的服务包括以下内容:
Bidding 投标
- Bids for regional and worldwide business and leisure events are made easier
- Preparation of bid materials and presentations tailored precisely to your target audience
- 为区域性或国际性的商务活动投标过程给予协助
- 提供精确的投标材料和演示文稿
Venue & Service Provider Selection 筛选场地和服务供应商
- Identifying appropriate locations and professional service providers
- Coordination and execution of site inspections MICE planners can get in touch with us for assistance
- 筛选合适的场地和专业服务供应商
- 负责协调及安排场地视察工作
Promotion & Marketing 推广与营销
- Expert guidance and support with event promotion and marketing
- Penang advertising materials are provided
- Providing promotional assistance through PCEB's public relations and social media platforms
- Allowing the use of the PCEB logo on promotional materials for specific events
- 提供多种活动推广服务
- 提供槟城宣传材料
- 通过PCEB社交媒体平台提供宣传协助
- 允许在特定活动的宣传材料上使用槟城会展局的标志
Government (Local Authority, State and Federal) Liaison 政府(地方当局、州和联邦)联络
- Assisting with government interaction and connections
- Assisting in the acquisition of government funding
- 协助与政府互动和联系
- 协助获取政府支持资金
Penang Roadshow to China 2021
槟城线上路演 – 中国站 （PRTC） 2021
2021 marks the inaugural Penang Roadshow to China by PCEB and it is scheduled in the month of May for a total of three days. In order to reach out to more audiences, the roadshow will be held in a digital format.
On its first edition this year, the roadshow will focus on top tier cities such as Beijing, Shanghai, Chengdu and Shenzhen/Guangzhou. Each city will be allocated one day with 20 over top sellers participating from Penang/Malaysia and 80 over qualified buyers participating from China.
槟城线上路演 – 中国站是2021年PCEB举办的首场槟城路演，计划于5月举办，为期三天。此次演将以线上模式进行以吸引更多的观众。 2021槟城线上路演中国站第一批将以最具实力与活力的城市为重心出发，如北京、上海、成都、深圳、广州等。每个城市的线上路演活动为一天，将邀约槟城20多位顶级卖家（供应商）与来自中国各地80多位特邀买家进行洽谈、合作。
根据最新的数据统计显示，马来西亚自2016年以来每年接待超过两百万名中国国籍的游客。中国一直以来都是马来西亚槟城州非常重要的市场，此外，它也是东南亚旅游业的重要市场。